When I was a teacher, I always hated introducing myself at social events like barbecues. I think there was some sort of shame around you’re just a teacher. Then when I became a school principal, I rarely owned up to it because no one wanted to be the school principal in a social setting when you lived in a small town. Everyone had an opinion and they were rarely helpful… 

I was at school my headmaster was a bloke – he was a dickhead

I reckon teachers are slack they arrive at 9 and leave at 3

The sports carnival was too long, too short, too hot, too cold, too windy

My kid didn’t get an award 

You get the idea.

Then I left the education system and became a consultant. When people would ask me what I did, generally I would say,

I used to be a Principal. Now I consult back to the education system.

And later when I settled into the consultant role I would say,

I’m a consultant and I work with … and list names and companies that I’ve worked with.

As part of being a consultant, I coached almost non-stop for six years with hundreds of leaders and executives and almost never called myself a coach.

What was that about??

In 2016 I decided to “show up” as they say in America. I would embrace my inner coach/consultant and proudly introduce myself as such. Over the summer break I began with great enthusiasm, at barbecues and parties, but more than once people responded with “ “Oh you’re life coach.” And my heart sank.

The work I do is serious business and you call me a life coach!

It’s kind of the professional equivalent of introducing yourself as a physiotherapist and someone saying, “oh you’re a personal trainer.” Or introducing yourself as an engineer and being mistaken as a handyman. (Not that there is ANYTHING wrong with being a personal trainer, handyman or even a life coach!)

However,  the temptation to yell and scream and defend what it is that I do is overwhelming. Instead, in the words of Simon Sinek, let me describe My Why.

My Why:

To be generous with my time, my heart and my expertise so that others grow.

I want the people I work with to feel safe to explore new possibilities and strategies in their life and work.

My Brand:

I consider myself an executive coach with the appropriate accreditation and affiliation with the International Coaching Federation.  I am also a facilitator, a sharer, a writer and importantly,  a developer of people. I take the work I do, but not myself, seriously. I believe in having fun, keeping things light but passionately defending what you believe in. At my best I am kind, generous, creative and real.

I LOVE to facilitate workshops – it gives me an energy and buzz I don’t get anywhere else. Consequently, I run a large number of training courses for both my businesses and for other companies. You can find details about these at:

www.beamconsulting.com.au and www.positivelybeaming.com.au

My Support Of Others:

In my coaching practice, the women who work with me are intelligent, well-educated women who are employed in middle to upper management – often in education and not for profit.

My role is not to be a mentor,  not to be a friend, not to be a teacher or a critic. My only job as a coach is to be curious. I need to be curious about the women, their context and most importantly curious about their strengths, their mindsets, their limiting beliefs and the habits. I am then curious about how these elements help them to be the best they can be and how these elements may get in the way of what they want to achieve.

I also support through workshops, retreats, events and some awesome public and closed facebook groups.

You can find them here…

Positively Beaming Public Facebook Page

Positively Beaming Facebook Group

PositivelyBeamingJenny on Instagram

BEAM Consulting Facebook Page

Hello there! I am Jenny Cole – Coach, Consultant and Cheerleader. I work with women to create careers, workplaces and lives that allow them to flourish.

I love nothing better than watching smart, capable but overwhelmed women step confidently into their best self and truly succeed.

I am endlessly curious with two successful businesses behind me. My blog shares what I see, what I know and random musings.

Join me on social media

Positively Beaming on Facebook

Positively Beaming – For Wildly Wonderful Women Facebook Group

Positively Beaming Jenny on Instagram

Jenny Cole on LinkedIn